With seven in 10 UK adults puzzled by financial jargon1, even if you’re a skilled communicator in other areas, financial terminology may include specialist jargon that can leave you feeling lost.
The research shows that under 25s are least likely to feel confused by jargon, with 52% of those aged 18 to 24 stating this, compared to 69% across all age groups. One explanation as to why the under 25s feel less confused by jargon is that they might not be familiar with certain financial terms or products. For example, 61% of UK adults in this age group report hearing the term ‘pension’ compared to 97% of those aged 55 and above. In contrast, 18 to 24-year-olds are the group most likely to be aware of the term ‘ESG fund’ (Environmental, Social and Governance). Even if you have heard a term, it doesn’t necessarily mean that you understand it. Just 61% of people who are aware of an ‘ESG fund’ feel confident of its meaning.
We speak your language
Remember that financial jargon is a tool for communicating complex concepts and ideas. We explain everything you need to know in plain English.
1Aviva, 2022
It is important to take professional advice before making any decision relating to your personal finances. Information within this article is based on our current understanding and can be subject to change without notice and the accuracy and completeness of the information cannot be guaranteed. It does not provide individual tailored investment advice and is for guidance only. Some rules may vary in different parts of the UK.